Featured Stories
Reclaiming Purpose:
“How Technology has given me new Opportunities”
How have we helped the client:
As story editors, we dug into all the elements that constructed Noora’s (The Client) story. We identified the characters involved and their contribution to Noora’s initial story. We created a deeper understanding of the relationship between the client and all related elements; and therefore the story. We then worked with Noora during our sessions on composing the new narrative and producing the video.
Watch Noora’s Story here!
Despite being a high achiever – graduating from the American University of Sharjah, becoming a certified public accountant and working in a leadership role in a job she loved, Noora, standing at the half-way point in her career, felt fear and anxiety about the future. Questioning if there was something more and dreaming of having her own project, Noora changed directions, enrolling in a joint masters in Business Administration at Colombia University and the London Business School. At the same time, Noora began to delve into the ever-growing world of technology. Find out how, through a chance meeting with one of the founders of the Excellence Swiss Blockchain during a study trip and further research in Shanghai, Noora’s dream began to be realised. Now, as the first Emirati woman specialised in the field of tokenisation in blockchain development, Noura works as a trainer at the Swiss-Emirati Institute, Excellence Swiss Blockchain.
The Team
Client Testimonial
“Storytelling is one of the powerful communications you can use to grow your brand. Yet sharing a personal story to the media and public can be overwhelming as there are many emotions involved in the process.
With Edit The Story, they understand that forming a bond with the client before narrating any story is more important, and this is exactly what they did. Naturally, I am a person who doesn’t express herself, but the bond / established with the team and the process they follow to build the story elements allowed me to go deep into my story and overcome many of the fears I had.
The team goes above and beyond to help you create an inspiring story, and I am sure that 10 years from now, I look at the progress I have made and be grateful for choosing Edit the Story as one of the pillars in drawing my success journey.”
